NetBait Strengthens Bait Line up with the all new FIex Worm!

OCEAN SPRINGS, Miss. (July 10, 2020) When fishing pressure is high, anglers need to be flexible on the baits they throw to generate bites. Finicky fish require finesse presentations that look ultra-realistic, and the all-new Flex Worm delivers, with lifelike movement that they can’t resist.

Relying on an innovative manufacturing process that allows for perfection in bait lamination, the Flex Worm brings core shot color features to a finesse style bait. NetBait’s unique manufacturing process adds depth through the semi-transparent outer body of the bait revealing the laminate core color profile.

The Flex Worm is designed with a solid frontend profile in the first 1.5” of the bait to ensure a stable hook insertion for Texas rig or exposed hook shakey head presentations, The solid front end immediately transitions into a tapering ball & joint body design which gives the bait its Flex.

The innovative ball & joint design creates an extremely flexible mid-body action that alternates with the tail of the bait to create a constant undulating, swimming movement making the bait appear alive. Designed for Largemouth and Smallmouth Bass fishing, the ultra-realistic Flex Worm is Available in 5” and 7” sizes and 10 colors.

“I’m proud to say, there is nothing that works and moves like the Flex Worm available on the market today.” said NetBait Tackle President Justin Sward. “With the laminate profiles we’ve created, along with the unique ball & joint design, we’ve made the Flex Worm unbeatable in a variety of fishing presentations!”

Launching through Virtual ICAST 2020, NetBait Tackle Flex Worm is available now and will be offered in updated clamshell packages designed to give anglers full visibility of each bait profile and color. 

For more information about any of our new products for 2020/21, visit